In addition to her eagle-eyed proofreading and copyediting expertise, Rachel Spensieri has experience in many writing genres, from web copy and blog posts to print marketing collateral and press releases. Please select a link below to review a sampling of her work.
Niche industry expertise: Healthcare as well as banking and finance; beauty and wellness; business services; construction and home-building; education, medical, dental, and pharmaceutical, including clinical trials; non-profits; online services; restaurants; retail; senior living; transportation
Also, be sure to visit Rachel’s blog to see more examples of her writing.
Articles:
- Articles for proprietary patient newsletters for several hospitals
- Managing editor of and frequent contributor to SaratogaMama magazine (now Saratoga Family)
- Capital Region Living Magazine: Going With The Flow–Capital Region Rivers
- Capital Region Living Magazine: A Rising Tide Lifts All Boats: Troy Rehabilitation & Improvement breathes life into neighborhood programs
- Capital Region Living Magazine: Right on Track
- Capital Region Living Magazine: Ready for the Snow?
- Capital Region Living Magazine: Hospital Innovations in the Capital District (Glens Falls Hospital and Saratoga Hospital sections)
- Capital Region Living Magazine: Road Trip! Easy day trips for summertime family fun
Blog Posts (Ghost-Writing):
- myLifeSite, a popular senior living/retirement community blog
- Vertical IQ, numerous blog posts
- Make Your Office Space Work: Top Business Interior Trends for 2015
- Think You’re Too Old for a Thyroid Problem? Think Again.
- Feeling Tired? It Could Be a Vitamin or Mineral Deficiency
- Do You Have a Restaurant in Your Building? Consider This Fire Hazard
- 4 Kitchen Grease Fire Prevention Technologies
- Hemp: Mother Nature’s Medicine (for Tula Botanicals)
- The New “Dining Under the Stars”: A Field Transforms into a Gourmet Restaurant
- Transforming Spaces: Metamorphosis on a Grand Scale
- Pampering Perfection: Creating One-of-a-Kind Luxury
- Pint-Sized VIPs: 3 Child-Friendly Entertainment Options for Corporate Events
More Blog Posts:
- The 3-Minute Guide to Inbound Marketing Success
- Just Not That Into You: Why Prospects Aren’t Engaging With Your Company
- 5 Steps to Your Next Big Idea
- 5 Tools for Marketing to “Boring” Industries
- Create a Keyword Strategy for Your Website–Easy as 1-2-3!
- Also, please visit my personal blog
Email Marketing:
- Here’s the key to your website’s success…
- Virtual reality: Keeping children safe in the Internet Age
- Lots of excitement at DSC!
Website Copy:
- CorEvitas (formerly HealthiVibe)
- Donato Chiropractic
- drb Business Interiors
- Fitness Artist
- Main-Care Energy
- Marktech Optoelectronics
- Mason Claim Services
- Novant Health
- Grateful Patients
- Choices and Champions
- Nussbaum Transportation driver recruiting site
- Drive Nussbaum section
- Earn More section
- Meet Our Leaders section
- Pinecrest: A New Historic Neighborhood in Durham, N.C.
- Saratoga CoWorks
- Saratoga Women in Business
Book Editing and Proofreading:
- The Hockey Stick Principles, by Bobby Martin
- The Durni Dozen: How to use trust and effective relationship-building to create sales success, by Robin Durni
- What’s the Deal with Retirement Communities?, by Brad Breeding
- Living With Lyme Disease, by Helene Brecker
Marketing Collateral:
- Extensive writing for both healthcare and pharmaceutical marketing including annual reports, brochures, case studies, and clinical trial patient collateral development
- Vertical IQ brochures, ebooks, case studies, and whitepapers
- Shaeffer Hyde Construction rebranding announcement
Press Releases:
- Numerous press releases for Vertical IQ
- Home Built by Shaeffer Hyde Construction Honored with Architecture Awards
- Nussbaum Transportation Drives in Awards
- Nussbaum Transportation Announces 6% Pay Increase for 2015
Print Advertisement:
Video Script:
Internal Communication/Training Materials:
Photo credit: Jonathan Pie via Unsplash
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